ROSA’S THAI
From cult favourite
to over 30 sites
From cult favourite
Founded on the site of an East London caf by husband and wife Alex (English) and Saiphin (Thai), Rosa’s is a unique celebration of homeland and home. We captured their magic – a far cry from the Bangkok pastiche of most UK Thai restaurants – with a brand that’s developed the spirit of a cult favourite to over 30 sites across the UK.
Sector
Food & Drink
What we did
Brand identity, Brand strategy & story
Impact
150% increase in turnover after brand relaunch
Over 30 sites across the UK
12 monkeys hidden in the logo doily
