The Thinking Traveller


For twenty years, The Thinking Traveller have made villa holidays more thoughtful… 

But as the villa search market grew, the brand became lost in a sea of infinity pools. In an increasingly generic, functional market, to inspire tomorrow’s luxury traveller, they needed a brand that championed the unique. We partnered with The Thinking Traveller on a global rebrand – from strategy, to identity, to key physical and digital applications and beyond.


Find your difference Download our pocket guide to unlocking your brand story